Okay, that sounds a little contradictory, right? You’re probably reading this article to find out how to sell your next eBook, and I’m starting things off by telling you to give it away! Keep reading for a minute and you’ll learn why this is one of the best Internet Marketing ideas you’ll ever try.
Here are 5 cool tips that will help you to make the biggest ROI (Return on Investment) from giving away a free eBook.
1. Write a short eBook on how to get the most out of an affiliate product that you’re promoting.
Or select another subject that relates to a particular product. Put the link to the affiliate product inside your eBook. Make sure that the information in your eBook is both interesting and valuable to the reader.
2. Contact the person whose affiliate product you’re going to be promoting and offer your eBook as a give away to his list.
Your squeeze page link will be in the free book he is giving away.
3. Contact newsletter publishers and offer to let them give the Ebook away to members of their lists.
Make sure your affiliate link sends everyone to your own squeeze page.
4. Put the link to your squeeze page at the bottom of your email signature and on your signature at forums, blogs you post on, and elsewhere.
Get your link in front of as many eyes as you can.
5. Set up JV partnerships with other people who are promoting similar, but not competing products or services, and offer them the opportunity to give away your eBook.
Here are some other ideas to keep in mind when writing your eBook so that it has value to your target audience and your JV partners.
• Use screenshots, graphics or photos so you’re not only telling your readers what to do, but they can see how to do it.
• If you’re not a writer, hire someone else to ghostwrite it for you. Just a hint, don’t only go for the cheapest price – otherwise you may as well write it yourself, because the quality will probably be about the same.
• Have someone go through it to check for grammar and spelling mistakes.
• Read it out loud to check that it makes sense and flows smoothly.
• If you’re artistic and competent with graphics editing software, create a cover for your Ebook. People will see it as more valuable if it looks like a “real book”. If you’re not so inclined you can always outsource that.
• People don’t want to read 50 or 60 page reports – everyone is pressed for time. Keep your eBook short – between 13 and 18 pages is just about ideal. Get rid of the fluff and cut right to the information you are giving away.
• Put the link to your affiliate product or squeeze page in a several different places throughout the book. You never know what one idea is going to spark a reader’s interest or overcome their last objection and be the deciding factor in them buying your product.
• Because your eBook may go viral, which is your goal, and get passed around in ways you never imagined, put a signup box or link to your squeeze page in the book, to grab new subscribers to your mailing list.
Was that worth reading? Sometimes giving something of value away for free is one of the best ways for you to make money. This is one of the best-kept secrets of successful affiliate marketers. Follow it, and you’ll soon see your sales success increase.